Bricks — is a new way of building pages on top of Entity Reference, Display Modes, Layout API, tabledrag.js and Flat Tables. Everything is in Drupal core that makes Bricks ultra-lightweight and developer-friendly.
In terms of concept Bricks is a new generation of Paragraphs, an alternative to Panelizer and a good friend to ECK, Inline Entity Form and your favorite WYSIWYG. Shortly, it allows you to nest Entity Reference field items using Drupal drag & drop UI (exactly like for menu or taxonomy items).
Tailoring involves creating unique messages and message combinations that address individual variables, as opposed to group characteristics. Frequently used in interactive health communication, tailoring involves message variation composition, measurement, and message delivery based upon measured variables (typically collected via administration of a validated diagnostic measure).
This module enables Drupal content administrators to create tailored pages that react to values stored in individual user profiles. Tailoring offers a new node type, Tailored Page. Within a single Tailored Page, a content administrator can define messages dictoate how those messages should be displayed to users, based on profile field values.
The Tailoring module does not dictate in any way *how* the profile variables are collected or stored. One might integrate with a survey tool, utilize a Webform hook, any any of a number of other possible methods.