Overview
The A/B Variate Test Module is designed to allow developers and marketers to easily select optimal content or design in a high-performance, cache-friendly way.
- This module allows the admin to select an alternate node that will be displayed at a set % of requests to a given path. Once a version is shown to a user, the user will continue to see that version when they revisit the page.
- This module pulls cached versions of the nodes selected in the A/B test when they exist, and can operate in full functionality with a Drupal installation that has the Drupal cache turned on.
- Success conditions are not tracked by this module. You can setup whatever tracking is needed by adding custom Omniture tags, Google Analytics events, etc to the nodes selected in your A/B variate test.
Example usage
For all users requesting /foo, show 50% of users the content of /bar instead while keeping /foo as the displayed URI.
What's different
- The A/B Variate Test Module is different from existing cache modules in that it is cache friendly (including memcache), it does not attempt to find the results of the test, and that tests can be created entirely from the admin menu.
Usage Tips