With the creation of a new site,
I found myself with a new need.
This is such a very basic need, I can’t be the only person that finds this gap of integration with software. So, I write this post tonight to discover what others have done to bridge this gap.
Customer and Lead Management
We build sites, customize profile fields, add email and newsletter tools. But there is not a single CMS package on the market that allows you to truly manage your customers and leads. Basically, a good Contact Management System. The tools a Sales force would need.
Sure there are several good Contact and Lead Management Systems on the market. Some even port from the main customer management base to Handhelds, but there is nothing that integrates into a content management system.
We have a very large group of seasoned professionals here and I am just wondering – if and how anyone has bridged this gap.
My first thoughts are to hook into something like OpenOffice, eGroupware, phpGroupware or More.Groupware – but the latter two have been showing slow growth. Especially More.Groupware, last version in 2004.
Then from a different angle I was thinking about hooking in to a Windows based Contact Management System, something like ACT. But who wants to spend their life Importing and Exporting Customers and their data.
So my post tonight, to the group, is to see if anyone has done any integration into a Contact Management system. I guess it would even be a new breed… a CCMS.