Rush

By Centretek on
Rush screenshot

How do you merge three standalone hospital websites into one comprehensive system site — during a pandemic? In 2020, Rush University System for Health (Rush) and Centretek partnered to do just that. An integrated content strategy that puts consumer choice first and provides seamless access to a full range of care options was key to delivering an online experience that brings the Rush brand to life. Since launch, the new site has seen significant increases in traffic and engagement.

Sectors: 
Healthcare
Non-profit

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