Travel and Hospitality

Goway Travel partnered with Therefore Inc. to undergo a major rebrand and digital transformation. The project aimed to modernize Goway's website, improve customer engagement, and streamline content management. Utilizing a fully composable web architecture with Drupal, React, and Gatsby, the new site integrated critical systems like iVector and Salesforce, enhancing operational efficiency. The redesign focused on personalized experiences, leading to a 50% increase in conversion rates, improved mobile optimization, and a cohesive visual identity.