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“There’s so much to learn, where do I even begin?”

Silvia, 30
Milan, Italy

Goal: To quickly build a website without starting from scratch.

Behaviors

  • Only some of her projects are with Drupal, she also works with WordPress, Sitecore, custom non-CMS sites
  • Is working on multiple websites for multiple clients simultaneously
  • Doesn’t use all Drupal terminology (e.g. “plugins” instead of “modules”)
  • Does not contribute to Drupal community, very rarely comments on issues
  • Goes to Google first when she has a question, asks a Skilled friend who knows Drupal better for help when she is stuck
  • Only visits Drupal.org when she is working on a Drupal project, primarily to look up documentation, download Drupal and modules
  • Does not use (and likely doesn’t have) a Drupal.org user account: “I don’t need to log in for anything.”

Motivations

  • Wants to build a website with less work
  • Wants to be able to quickly spin up new content heavy sites
  • Wants her clients to have less work maintaining their websites

Attitudes

  • Likes that Drupal is flexible, quick and easy to build sites for clients
  • Thinks that WordPress is for simple sites, Drupal for everything else
  • Would like to attend a Drupal event in the future
  • Has little awareness of the DA
  • Does not see the benefit of Drupal.org user profile

Frustrations

  • Finds it hard to build something simple with Drupal
  • Finds it hard to find modules that are relevant for her needs and are actively developed
  • Is afraid to look stupid, when asking questions on Drupal.org. When asks, is frustrated by lack of responses
  • Doesn’t know the “who’s who” in the community to get her questions answered
  • Is frustrated by the Drupal terminology
  • It takes her a lot of time to teach new people to use Drupal
  • Finds it hard to upgrade Drupal sites to the next core version
  • Dissatisfied by visual layout and IA of D.o, it’s hard to find what you are looking for

Tech Use

  • HTML, CSS, JS, Sass, Ruby, a bit of PHP, Jekyll
  • Twitter, GitHub
  • Primarily is using Mac
  • iPhone, iPad
  • StackOverflow
  • different IM programs
  • May use IRC but not the Drupal channels

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Photo credits: David Torcivia