Updating from previous Kickstart versions is broken

There is a bunch of update tests on Travis that fails. These should be addressed:

UPGRADE=7.x-2.12 - https://travis-ci.org/commerceguys/commerce_kickstart/jobs/21949859

SQLSTATE[42S22]: Column not found: 1054 Unknown column               [error]
'base.export_status' in 'field list'

UPGRADE=7.x-2.11 - https://travis-ci.org/commerceguys/commerce_kickstart/jobs/21949860

SQLSTATE[42S22]: Column not found: 1054 Unknown column               [error]
'base.export_status' in 'field list'

UPGRADE=7.x-2.10 - https://travis-ci.org/commerceguys/commerce_kickstart/jobs/21949861

SQLSTATE[42S22]: Column not found: 1054 Unknown column               [error]
'base.export_status' in 'field list'

UPGRADE=7.x-2.0 - https://travis-ci.org/commerceguys/commerce_kickstart/jobs/21949866

Performed update: commerce_kickstart_update_7212                     [ok]
WD menu: PDOException: SQLSTATE[42S22]: Column not found: 1054       [error]
Unknown column 'base.owner' in 'field list': SELECT base.id AS id,
base.name AS name, base.label AS label, base.plugin AS plugin,
base.active AS active, base.weight AS weight, base.status AS status,
base.dirty AS dirty, base.module AS module, base.owner AS owner,
base.access_exposed AS access_exposed, base.data AS data
FROM 
{rules_config} base
WHERE  (base.name IN  (:db_condition_placeholder_0)) ; Array
(
    [:db_condition_placeholder_0] =>
commerce_shipping_method_flat_rate
)
 in EntityAPIController->query() (line 187 of
/home/travis/build/commerceguys/drupal/profiles/commerce_kickstart/modules/contrib/entity/includes/entity.controller.inc).
WD menu: PDOException: SQLSTATE[42S22]: Column not found: 1054       [error]
Unknown column 'base.owner' in 'field list': SELECT base.id AS id,
base.name AS name, base.label AS label, base.plugin AS plugin,
base.active AS active, base.weight AS weight, base.status AS status,
base.dirty AS dirty, base.module AS module, base.owner AS owner,
base.access_exposed AS access_exposed, base.data AS data
FROM 
{rules_config} base
WHERE  (base.name IN  (:db_condition_placeholder_0)) ; Array
(
    [:db_condition_placeholder_0] =>
commerce_shipping_method_flat_rate
)
 in EntityAPIController->query() (line 187 of
/home/travis/build/commerceguys/drupal/profiles/commerce_kickstart/modules/contrib/entity/includes/entity.controller.inc).
Performed update: commerce_kickstart_update_7213                     [ok]
SQLSTATE[42S22]: Column not found: 1054 Unknown column 'base.owner'  [error]
in 'field list'

WD php: FieldException: Cannot change an existing field's type. in   [error]
field_update_field() (line 234 of
/home/travis/build/commerceguys/drupal/modules/field/field.crud.inc).
Drush command terminated abnormally due to an unrecoverable error.   [error]
FieldException: Cannot change an existing field's type. in field_update_field() (line 234 of /home/travis/build/commerceguys/drupal/modules/field/field.crud.inc).

UPGRADE=7.x-2.0-rc1 - https://travis-ci.org/commerceguys/commerce_kickstart/jobs/21949867

WD menu: PDOException: SQLSTATE[42S22]: Column not found: 1054       [error]
Unknown column 'base.owner' in 'field list': SELECT base.id AS id,
base.name AS name, base.label AS label, base.plugin AS plugin,
base.active AS active, base.weight AS weight, base.status AS status,
base.dirty AS dirty, base.module AS module, base.owner AS owner,
base.access_exposed AS access_exposed, base.data AS data
FROM 
{rules_config} base
WHERE  (base.name IN  (:db_condition_placeholder_0)) ; Array
(
    [:db_condition_placeholder_0] =>
commerce_shipping_method_flat_rate
)
 in EntityAPIController->query() (line 187 of
/home/travis/build/commerceguys/drupal/profiles/commerce_kickstart/modules/contrib/entity/includes/entity.controller.inc).
WD search_api: Undefined data alteration                             [warning]
commerce_kickstart_search_bundle_filter specified in index Product
Display
WD menu: PDOException: SQLSTATE[42S22]: Column not found: 1054       [error]
Unknown column 'base.owner' in 'field list': SELECT base.id AS id,
base.name AS name, base.label AS label, base.plugin AS plugin,
base.active AS active, base.weight AS weight, base.status AS status,
base.dirty AS dirty, base.module AS module, base.owner AS owner,
base.access_exposed AS access_exposed, base.data AS data
FROM 
{rules_config} base
WHERE  (base.name IN  (:db_condition_placeholder_0)) ; Array
(
    [:db_condition_placeholder_0] =>
commerce_shipping_method_flat_rate
)
 in EntityAPIController->query() (line 187 of
/home/travis/build/commerceguys/drupal/profiles/commerce_kickstart/modules/contrib/entity/includes/entity.controller.inc).
Performed update: commerce_kickstart_update_7200                     [ok]
WD menu: PDOException: SQLSTATE[42S22]: Column not found: 1054       [error]
Unknown column 'base.owner' in 'field list': SELECT base.id AS id,
base.name AS name, base.label AS label, base.plugin AS plugin,
base.active AS active, base.weight AS weight, base.status AS status,
base.dirty AS dirty, base.module AS module, base.owner AS owner,
base.access_exposed AS access_exposed, base.data AS data
FROM 
{rules_config} base
WHERE  (base.name IN  (:db_condition_placeholder_0)) ; Array
(
    [:db_condition_placeholder_0] =>
commerce_shipping_method_flat_rate
)
 in EntityAPIController->query() (line 187 of
/home/travis/build/commerceguys/drupal/profiles/commerce_kickstart/modules/contrib/entity/includes/entity.controller.inc).
SQLSTATE[42S22]: Column not found: 1054 Unknown column               [error]
'base.export_status' in 'field list'

WD search_api: Undefined data alteration                             [warning]
commerce_kickstart_search_bundle_filter specified in index Product
Display
WD php: FieldException: Cannot change an existing field's type. in   [error]
field_update_field() (line 234 of
/home/travis/build/commerceguys/drupal/modules/field/field.crud.inc).
FieldException: Cannot change an existing field's type. in field_update_field() (line 234 of /home/travis/build/commerceguys/drupal/modules/field/field.crud.inc).
Drush command terminated abnormally due to an unrecoverable error.   [error]