Geocoder is a Drupal 7 module that will extract (geocode) geographical data from just about anything you throw at it such as addresses, GPX files, Geotags from EXIF data in photos, and KML files.
A convenient way to allow users to enter an address and have it automatically geocoded is to use it in combination with the Addressfield and Geofield modules.
Geocoder uses the external geocoding services from Google, Yahoo and Yandex.
Don't confuse the Geocode and Geocoder modules. Geocode is only available for Drupal 6.
Install
Install and enable the Geocoder module and its required modules geoPHP and Chaos tool suite in the usual way. Install and enable the optional modules Addressfield and Geofield.
Learn more about installing Drupal modules.
Configure
Assign the necessary permissions at /admin/people/permissions#module-geocoder
If you have enabled the modules Addressfield and Geofield you can start using Geocoder in a content type, e.g., an event.