Beginner

Key Features

• Apply proven marketing techniques using real-world examples of a Drupal development agency and an e-commerce store
• Discover a checklist of nearly 300 must-do activities to ensure that no task is overlooked
• Integrate Drupal with other third-party marketing applications and systems

Book Description

Drupal is an open-source platform for building ambitious digital experiences. With this practical guide to digital marketing, developers working with Drupal will be able to put their knowledge to work and boost the performance of their online marketing campaigns.

Complete with step-by-step explanations of essential concepts, practical examples, and self-assessment questions, this book will take you through the most popular digital marketing techniques and how to apply them, including content marketing, email marketing, social media marketing, SEO, SEM, CRM, and marketing automation, and the latest developments in website personalization and AI marketing. Once you've learned the fundamentals of digital marketing, you'll see how to apply them to your Drupal website or online store. In addition, you'll discover how Drupal can help you better manage your tasks and automate some of them. The book will help you discover the free modules available, how to use them, and how to integrate Drupal with external marketing-related platforms and services.

By the end of this Drupal digital marketing book, you'll be able to build and deploy a complete digital marketing platform on top of Drupal to reach a greater audience and achieve online success.

What you will learn

• Explore the most successful digital marketing techniques
• Create your digital marketing plan with the help of Drupal's digital marketing checklist
• Set up, manage, and administer all the marketing components of a Drupal website
• Discover how to increase the traffic to your Drupal website
• Develop and implement an e-commerce marketing strategy for your Drupal Commerce store
• Manage your daily marketing activities using Drupal
• Get started with customizing your consumers' digital experience
• Find out what's next for Drupal and digital marketing

Who this book is for

This book is for Drupal site builders, digital marketers managing Drupal websites marketing and communication, digital or Drupal agency owners, marketing consultants, and anyone managing a Drupal website or e-commerce store. Basic knowledge of Drupal architecture and marketing concepts and related techniques is necessary.

Table of Contents

1. Fundamentals of Digital Marketing
2. Building Your Own Digital Marketing Plan
3. Setting up Your Drupal Playground
4. Content Is King
5. Generating Website Traffic
6. Communicating with Your Customers
7. Measuring Success Through Web Analytics
8. Marketing Your Drupal Commerce Store
9. Tools to Help You Be More Efficient and Productive
10. Taking Drupal's Digital Marketing to the Next Level

It is NOT sold by Amazon. Available only at www.forcontu.com


Site Building is all that can be done through the user interface without programing. Drupal has a large number of contributed modules that allow us to extend Drupal’s functionality and build complex websites. We will look at what functionality is included in Drupal core and how that is extended through contributed modules.

Book in PDF

• PDF without DRM
• You can print it out
• You can copy text
• Individual and personal license

Contents

• Unit 1. Introduction to Drupal 9
• Unit 2. Installing Drupal 9
• Unit 3. The Administration Area
• Unit 4. Content management
• Unit 5. Content types I: Introduction to content types and fields
• Unit 6. Comment types
• Unit 7. Menu management
• Unit 8. Block management
• Unit 9. Themes I: Installing and configuring themes
• Unit 10. Extending functionality with contributed modules
• Unit 11. Managing users, roles, and permissions
• Unit 12. Taxonomy
• Unit 13. Text formats and WYSIWYG editors
• Unit 14. Content types II: Additional fields
• Unit 15. Multimedia content
• Unit 16. Content types III: Display of content
• Unit 17. Searches
• Unit 18. Languages, translation and multilingual sites I
• Unit 19. Languages, translation and multilingual sites II
• Unit 20. Views I: Creating and configuring views
• Unit 21. Views II: Fields, filters and sorting
• Unit 22. Views III: Advanced configuration
• Unit 23. Themes II: Modification of themes
• Unit 24. Other modules: Forums and Books
• Unit 25. Adding and generating syndicated content (RSS)
• Unit 26. Management, maintenance and updating of the website
• Unit 27. Installing Drupal on a local server
• Unit 28. Introduction to Configuration Management
• Unit 29. Editing Contents with Paragraphs
• Unit 30. Forms
• Unit 31. Layouts I: Layout Builder
• Unit 32. Layouts II: Panels
• Unit 33. Layouts III: Display Suite
• Unit 34. Multimedia II: Media
• Unit 35. Views IV: Extension of views
• Unit 36. Workflow and access control
• Unit 37. Content types IV: Additional modules
• Unit 38. Social tools
• Unit 39. SEO positioning with Drupal
• Unit 40. Geolocation
• Unit 41. Extending menus
• Unit 42. Distributions: Varbase

Learn

Develop custom Drupal 9 modules using expert techniques
Master numerous Drupal 9 subsystems and APIs as you develop modules
Get to grips with modeling, storing, manipulating, and processing data for effective data management
Display data and content cleanly and securely using the Drupal 9 theme system
Test your business logic to prevent regression
Stay ahead of the curve and write PHP code by implementing best practices

About

Drupal is an open source content management system that empowers millions of independent developers and organizations with end-to-end website solutions. Updated to include the new functionalities introduced in Drupal 9, this third edition of the Drupal Module Development guide will help you to stay on top of code deprecation and the changing architecture of Drupal with each new release.

The book starts by introducing you to the Drupal 9 architecture and its subsystems before showing you how to create your first module with basic functionality. You’ll explore the Drupal logging and mailing systems, learn how to output data using the theme layer and work with menus and links programmatically. This Drupal guide will take you through different kinds of data storage before helping you to create custom entities and field types and leverage the Database API for lower-level database queries. You’ll also learn how to introduce JavaScript into your module, work with various file systems, and ensure that your code works on multilingual sites. Finally, you’ll work with Views, create automated tests, and write secure code.

By the end of the book, you’ll have learned how to develop custom modules that can provide solutions to complex business problems and, who knows, maybe you’ll even contribute to the Drupal community!

Features

• Explore a plethora of Drupal 9 APIs and get the best out of them using PHP programming
• Create modules for efficient data management, security, and much more in your Drupal sites
• Discover best practices for transitioning from legacy Drupal 7 and Drupal 8 APIs to Drupal 9

Drupal 8 comes with a release cycle that allows for new functionality to be added at a much faster pace. However, this also means code deprecations and changing architecture that you need to stay on top of. This book updates the first edition and includes the new functionality introduced in versions up to, and including 8.7.

The book will first introduce you to the Drupal 8 architecture and its subsystems before diving into creating your first module with basic functionality. You will work with the Drupal logging and mailing systems, learn how to output data using the theme layer and work with menus and links programmatically. Then, you will learn how to work with different kinds of data storages, create custom entities, field types and leverage the Database API for lower level database queries.

You will further see how to introduce JavaScript into your module, work with the various file systems and ensure the code you write works on multilingual sites. Finally, you will learn how to programmatically work with Views, write automated tests for your functionality and also write secure code in general.

By the end, you will have learned how to develop your own custom module that can provide complex business solutions. And who knows, maybe you’ll even contribute it back to the Drupal community.

Foreword by Dries Buytaert, founder of Drupal.

Drupal is an open source web-based content management system (CMS) that can be used for building anything from simple websites to complex applications. It enables individuals and organizations to build platforms that engage users and deliver the right content at the right time.

Drupal 8 is an exciting new development in the Drupal community. However, the differences from the previous version are substantial and this can put quite some pressure on Drupal 7 developers that need to catch up. This book aims to help such developers in getting up to speed with Drupal 8 module development.

The book first introduces you to the Drupal 8 architecture and its subsystems before diving into creating your first module with basic functionality. Building upon that, you will cover many core APIs and functionalities available to module developers.

You will work with the Drupal logging and mailing systems, learn how to output data using the theme layer, and work with menus and links programmatically. Then, you will learn how to work with different kinds of data storages, create custom entities, field types, and leverage the Database API for lower level database queries. Moreover, you will learn about the Drupal 8 access system and caching layer as well as the APIs used for data processing (queues and batches).

You will further see how to introduce javascript into your module, work with the various file systems, and ensure the code you write works on multilingual sites. Finally, you will learn how to programmatically work with Views, write automated tests for your functionality, and also write secure code in general.

By the end of the book, you will have learned how to develop your own custom module from scratch that can help solve a small problem or even provide complex functionality. And who knows, maybe you’ll even contribute it back to the Drupal community.

Drupal is an open source content management framework that can be used for developing websites and simplifying online management of content for users.

This book is a must-have for web developers who are looking to create professional-grade websites using Drupal 8. While building 7 different Drupal websites, we will focus on implementing the out of the box features that come with Drupal 8 and see how we can make some complex sites with minimal custom code.

Focusing completely on Drupal 8, this book will help you leverage the new Drupal 8 features such as creating a different types and layouts of content using configuration to build in core with its built-in web services facilities, and effortless authoring using the new CKEditor with an effortless and efficient industry standard approach.

The book starts with getting started with the development environment of Drupal. Each chapter will start with a brief overview of the site to be built and the required features. Then, we will proceed to create customized modules and themes and integrate third-party plugins. Lastly, you will learn about "headless" Drupal that uses RESTful services that would help you to display content outside of Drupal

By the end of the book, you will be able to implement the knowledge gained to build your own custom websites using Drupal 8.