Mock up of Postcard for DrupalCon packets [#2235899]

Deadlines

Austin: 3/31/2014
Amsterdam: 7/28/2014

Description

We need to create the design for the postcards before DrupalCon Austin.
One for every conference attendee in their bags.
Some to handout at the mentor booth.

Ideas of how making and not making print things: https://www.acquia.com/resources/podcasts/acquia-podcast-131-code-sprint...

Also attached past DrupalCon postcards for reference and inspiration ;)

Tasks

(done) See #18 (Roger) get the source file for the poster from Roger
(kthull) Find any print shop that will ship to the DA
(ZenDoodles) Get the address and deadline for shipping to the DA
(anyone suggest, ZenDoodles decide) How many postcards to get printed. Suggestion: 4600
(kthull) Get estimate price for it (Last time was $300 for 4000)
(anyone) Find sponsor to pay for it
(Postponed on #2242851: Plan what Sessions to suggest to attend) Update source file with details
(anyone) Order it, bill to sponsor. shipping: items due to the DA office before May 19 if you want them shipped with DA pallet.

Front

Postcard Front

Back

Postcard Back

History of generating tag cloud

Hopefully we don't need to edit the text; it's generated from a 1200-row dataset which is parsed by a ruby script from the Drupal 8 git repository log. Generating the tag cloud was pretty time-consuming (even after I gave up on on one tool in favor of another). I spent several hours trying to get a good layout with the [[ YOUR NAME HERE ]] in the center and a good color palette. There was no way to export it to any image format; I got the format I did by printing it as a PDF.

Here's instructions if you want to try yourself until you decide the one I sent along is just fine. ;)

1. Visit http://www.wordle.net/advanced in Safari (it does not work in Chrome).

2. Paste the attached dataset in the first box. (Pulled from http://ericduran.github.io/drupalcores/ ...)

3. Submit the form.

4. Under "Font," select "Meloche Rg Bold."

5. Under "Layout," select "Horizontal."

6. Under "Layout," select "Rounder edges."

7. Under "Layout," select Re-layout with current settings" until you get a good layout that looks balanced with the [[YOUR NAME HERE]] in the center.

8. Under "Color," go to "Edit custom palette..." and pick the colors you want.

9. Under "Color," select the amount of color variation you want. I used "Wild variation."

10. Under "Color," select "Recolor" until you get an attractive palette where the [[YOUR NAME HERE]] pops and names like Tim's, dawehner's, and sun's don't overpower everything else.

11. Print the image as a PDF.

Comment	File	Size	Author
#18	Postcard-files.zip	4.14 MB	rggoode
	postcard-back.png	122.03 KB	rteijeiro
	postcard-front.png	300 KB	rteijeiro

Support from Acquia helps fund testing for Drupal Acquia logo

Comments

Comment #1

rteijeiro CreditAttribution: rteijeiro commented 8 April 2014 at 13:50

Parent issue:

» #2232047: [META] Get ready for DrupalCon

Comment #2

rteijeiro CreditAttribution: rteijeiro commented 8 April 2014 at 13:57

Issue summary:

View changes

Comment #3

rteijeiro CreditAttribution: rteijeiro commented 8 April 2014 at 13:58

Issue summary:

View changes

Comment #4

rteijeiro CreditAttribution: rteijeiro commented 8 April 2014 at 14:39

Issue tags:

+sprint planning

Comment #5

realityloop

he/him

CreditAttribution: realityloop commented 8 April 2014 at 20:06

I think the side that says you is a bit ambiguaous at a glance..

my suggestion would be for it to say something like "Help make Drupal better!"

Comment #6

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 9 April 2014 at 13:03

A few questions:
What's the significance of the 3/31 due date, since it's already past?
How/where are these distributed?
What is the actual date cards are needed in hand?
How many get printed?
Who owns the copy for the Austin card?

Comment #7

ZenDoodles CreditAttribution: ZenDoodles commented 9 April 2014 at 13:25

Good questions Kevin!
I'm not sure what the due date is all about. Cathy? Possibly that's an artifact from the old timeline?

There are cards distributed in the give-away bags and some things get distributed at the mentor volunteer table. However, I was about to suggest we can rethink some of the print materials and see if we can remove some waste. Given that in the past, theoretically everyone got a card in their goodie bag, but we still gave away quite a few at the mentor table, it seems like we could simplify (or eliminate?) the card for the goodie bag to just suggest people come to the table and meet some mentors. Alternatively, would be kinda cool to have stickers maybe? Everyone likes stickers!

I think we need to have the cards to the folks at the DA the week before. I will confirm with Stephanie and find out about payment. I need to ask her for the sponsor packet anyway. I think information about how many will be in that packet too.

We still have not decided on the copy, (@see above re: rethinking the distribution materials). Cathy (YesCT), Scott (Cottser), and I will likely work together to finalize something once we have decided what the something(s) is/are.

I believe we'll also need ai/eps files for the various logos/iconography as well?

Comment #8

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 9 April 2014 at 13:28

Who can hook me up with the branding materials for Austin? Fonts, logo, backgrounds, colors, etc.

Comment #9

stephelhajj CreditAttribution: stephelhajj commented 9 April 2014 at 16:11

Hi guys, just popping in here quick.

Here are some print-ready resources for Austin: https://austin2014.drupal.org/press/resources
To maintain brand integrity, I'd like to request that you stick with the Core Mentoring branding and compliment it with our public branding elements, rather than try to match the DrupalCon Austin branding. Does that make sense?

Cheers,
Stephanie

Comment #10

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 17 April 2014 at 00:43

Hi Stephanie! Where can I get Core Mentoring branding assets?

Comment #11

YesCT CreditAttribution: YesCT commented 17 April 2014 at 01:01

ZenDoodles might have the mentor green Druplicon, but aside from that,
Roger has the postcard sources and
willyk has the other green signs (#2235971: Update mentor booth sign (slides on thumb drive for monitor) with list of BoFs).

I emailed Roger again to get the sources posted here. Maybe Kevin would have better luck emailing Roger directly?

The deadline is a goal date, that would allow the printer enough time to get the order clarified, and printed and get shipped to the DA.
As we go past the date, we are risking not having enough time.
To get more info we need someone to contact print shops and ask *them* what their time limits are.

Comment #12

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 17 April 2014 at 01:19

Still need a quantity and budget. Those are both critical bits. Quantity directly impacts schedule.

Comment #13

YesCT CreditAttribution: YesCT commented 17 April 2014 at 01:45

Issue summary:

View changes

putting tentative info in the issue summary.

Comment #14

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 17 April 2014 at 01:49

Issue summary:

View changes

Comment #15

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 17 April 2014 at 01:50

Is there any expectation on coating? Gloss, matte, none, who cares?

Comment #16

YesCT CreditAttribution: YesCT commented 17 April 2014 at 01:52

would matte be better if we were to draw on it with sharpies?
(this sometimes happens at the mentor booth as we talk with attendees about what might be things they are interested in)

Comment #17

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 17 April 2014 at 02:08

That answers my question. Thanks!

Comment #18

rggoode CreditAttribution: rggoode commented 17 April 2014 at 02:29

File	Size
Postcard-files.zip	4.14 MB

I've attached a ZIP archive with the files from the last paostcard (Prague)
The Zip file is: Postcard-files.zip

It contains:
DrupalCommunity-postcard.ai
DrupalCommunity-postcard-Prague-BACK.pdf
DrupalCommunity-postcard-Prague-FRONT.pdf

Note that BOTH the front and back are in the one Illustrator file, using different layering. A couple items (like the footer) are common to both sides and remain on all the time. Change the front and back by turning off/on the other layers, as needed.

Comment #19

YesCT CreditAttribution: YesCT commented 17 April 2014 at 04:46

Issue summary:

View changes

corrected the issue or picking what sessions to list.
#2242851: Plan what Sessions to suggest to attend

Comment #20

YesCT CreditAttribution: YesCT commented 17 April 2014 at 04:50

Issue summary:	View changes
Related issues:		+#2235951: LAX: Plan what BoFs to suggest and where BoFs will be held

noting remaining task done for uploading source files

Comment #21

YesCT CreditAttribution: YesCT commented 17 April 2014 at 21:24

Issue summary:

View changes

updating with shipping deadline
items due to the DA office before May 19 if you want them shipped with DA pallet.
---
If only tweaks and updating session recommendations, Roger is up for doing. *but* should allow ample time.
If complete redesign, would be someone else needed to step up.

Comment #22

kthull

He/him

English

Fort Wayne, Indiana

CreditAttribution: kthull commented 21 April 2014 at 22:05

FYI, if we go with the 4,000 cards as currently planned (which Zendoodles has a strong opinion about), the estimate I got back from the printer is $325 and shipping would be on top of that. If we stick with this route, I will go back and see about getting that number down a bit. I quoted it on 100# cover and we could easily drop to 80# cover considering the intended use.