DrupalEurope RT - Startup of “Starter kit for Marketing Drupal”

Accountable for the Starter Kit initiative

Nathan Roach

Top level milestones

Starter kit: what would you expect to find inside the Drupal Starter Kit for marketing Drupal?

• Business — Playbooks how to exhibit at congresses + Drupal EU display stand with same quality as Adobe and Sitecore that tells a consistent story + materials
  (Steve Parks)
• Business — Playbook to Help agencies get their case studies out to the press, how to do it + template press releases + list of publications to target + templates/design files (collateral) of infographics
  (Imre Gmelig Meijling)
• Business — Content why someone should Drupal + USPs + case studies per industry
  (Grzegorz Bartman “Greg))
• Community Association — Playbook to get a local association running
• Community Association — Local Community Distribution OR 1 website for agencies and professionals and upcoming professionals Drupal.com
• Business — Pitch Deck with many slides and you can take what you need
  (GROUP)
• Community Association — Forms, templates for surveys and content from local agencies about case studies, contributions.
  Development community — Playbook on how to engage upcoming talent, what is Drupal
  (Stella Power)
• All — Drupal.org page to spread these marketing items centrally

+ overview and links to local association (Drupal near U)

Influencers marketplace connecting speakers, workshop holders with local community

When successful

When kit pages launched, open source it, let new stuff flow in. When we see people use it.

Communicate

First order of business: Need to go back and market this, get more people in to help. We want to achieve epics every Q.
There should be 1 point of entry for all groups.

Thoughts:

Reconvene twice a month
Trello for backlog
Google Docs for meeting minutes
Google Hangout