When importing a .csv via the Add Content or /import form, it seems plain to me that your individual products will set their own title, and other attributes (with ubercart, for example: SKU, Price, etc etc)

So WHY can't I simply import a CSV without setting a "Title" and other required fields for that content type?

I clearly am not trying to create a *single* node with these details. Yet I cannot import a CSV without setting these fields. I should be able to upload a CSV and import/update existing notes simply by browsing for a file and selecting "upload"

What am I missing here!?