12 marketing positions you might consider for the Drupal association

As an open source project, Drupal has many strengths. We have strong and diverse technical contributors, a healthy financial ecosystem and a rapidly growing and vibrant community. However, we are not that strong in marketing and there may be an opportunity to change that in 2009.

Marketing can be a bit of mystery to technical people. Traditional marketing practices such as advertising or promotion of poor quality products have earned the discipline distrust. The following video, "A Short History of Marketing" is a good summary.

Drupal Association 2009 elections

[Re-posted from Drupal.org]
The Drupal Association is a non-profit organization dedicated to helping the Drupal community with fun­ding, infra­structure, events, promotion and distribution. The current Board of Directors was elected a year ago, so it's election time again!

On February 17 we will elect new Permanent Members (the General Assembly is comprised of all the Permanent Members) and our third Board of Directors (the Board of Directors is appointed by the General Assembly and is responsible for day-to-day operations). All the details can be found in the Drupal Association's Statutes and on the 2009 election website.

In its second year of operation, the pace of the Drupal Association's work has accelerated notably. We (i) extended the drupal.org infrastructure, (ii) raised funds, (iii) helped organize two international Drupal conferences, (iv) resolved many licensing questions, (v) funded several events, and (vi) made the Drupal.org redesign a top priority. Despite the progress made in 2008, we would like to ramp up our professionalism and increase our activity in 2009.

Commerce Guys chosen to run Drupal branded shop

Commerce Guys, a company specializing in Ubercart based commerce solutions, has been chosen by the Drupal Association to run a Drupal branded online shop. Commerce Guys will receive a 1 year license to run the shop which will take it's place among the family of *.drupal.org websites.

Two more Drupal user experience studies underway

The Drupal project has been doing user experience work for several years but the pace has really picked up in 2008. This year alone we've have already completed two studies, both for Drupal 6.

Over the last week Leisa Reichelt, from Mark Boulton design has continued her user experience studies with iteration four of the redesigned Drupal.org site. In testing iteration four here's what the team from Mark Boulton design found.

Drupal branded shop for Drupal.org proposals requested

As part of the redesign we will be developing some new branding for Drupal.org. Once we settle on a new brand we are going to want to start promoting it. Part of that effort will including buying branded merchandise via Drupal.org with profits going to the Drupal association.

There have been community stores in the past notably:

How to raise money for your Drupalcamp: The jobs table

If you are organizing a Drupalcamp you are probably finding that you are thrust into a fund raising role. As the Drupal association fundraiser, let me offer you a quick tip for raising money to meet your Drupalcamp expenses.

First, follow the rules of BarCamps and keep everything as simple as possible. Don't try to provide too many comforts. Instead, communicate what you need and then what ever you get provided with is what you will have.

[Update]Why we create relationships with Drupal businesses: GoDaddy.com and the business hotline

[Update] Carey at the consumerist updated the article, including our explanation.

You might have seen Bert Boerland's piece indicating that Drupal just got some bad press, and is currently on the front page of Digg.com for that bad press.

DrupalCamp LA 2008 wrap up

The largest single, non-academy-sanctioned, barcamp-style gathering of Drupalistas yet assembled in North America just took place in Los Angeles, CA, and if you weren't there, you missed out! The Happening occurred in the freely donated LA Convention Center, and if you know anything about the convention business, you'll understand that that alone is financially remarkable! Approximately 400 people attended the two day event, and in a manner completely out of the norm for a traditional barcamp gathering, the throngs proceeded to teach and learn in a self organizing plasm!

There were several funny things that happened during the weekend. Random people kept wandering in off the street asking about this mini-conference that looked like it was thriving during a low economic time, and they all wanted to know about the cute little blue guy. One man even approached a presenter and began begging for a job doing something, anything, even though he'd never heard of Drupal but thought that "everyone in here was... cooool". Crystal Williams, one of the co-organizers of the event, lost her car in Valet World on Sunday morning right as the second day's sessions were supposed to be starting. She wasn't onsite yet, and in her pocket was the key to the storage room which held all the Workhabit cameras & audio recording gear, and the hallway projector with the morning's session schedule on it! Nobody could figure out...

Drupal.org redesign keynote presentation video by the re-design team

The first 13:45 is Szeged conference logistics, so you will want to forward to get to the beginning of the keynote.

If you are interested in participating in the re-design please join the redesign group.

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