diff --git a/panopoly_admin.module b/panopoly_admin.module
index bd03442..6e9d538 100755
--- a/panopoly_admin.module
+++ b/panopoly_admin.module
@@ -51,12 +51,12 @@ function panopoly_admin_form_alter(&$form, &$form_state, $form_id) {
   if (isset($form['#entity_type']) && $form['#entity_type'] == 'node' && $form_id != 'biblio_node_form' && isset($form['path']) && isset($form['path']['alias'])) {
     unset($form['path']['#type']); // remove the fieldset
     unset($form['path']['alias']['#description']); 
-    $form['path']['alias']['#title'] = '<strong>Permalink:</strong> ';
+    $form['path']['alias']['#title'] = '<strong>' . t('Permalink') . ':</strong> ';
     $form['path']['alias']['#title'] .= (isset($_SERVER['HTTPS'])) ? 'https://' . $_SERVER['HTTP_HOST'] . '/' : 'http://' . $_SERVER['HTTP_HOST'] . '/';
     if (isset($form['path']['pathauto'])) {
       $form['path']['pathauto']['#default_value'] = 0;
       if (!$form['path']['alias']['#default_value']) {
-        $form['path']['alias']['#attributes'] = array('placeholder' => '<magically generated>');
+        $form['path']['alias']['#attributes'] = array('placeholder' => '<' . t('magically generated') . '>');
       }
       $form['#submit'][] = 'panopoly_admin_pathauto_submit';
     }
@@ -81,7 +81,7 @@ function panopoly_admin_form_alter(&$form, &$form_state, $form_id) {
   // Improve authoring options
   if (isset($form['author'])) {
     unset($form['author']['name']['#description']);
-    $form['author']['name']['#title'] = 'Author';
+    $form['author']['name']['#title'] = t('Author');
     $form['author']['name']['#size'] = '40';
     $form['author']['name']['#weight'] = 4;
     unset($form['author']['date']['#description']);