diff --git a/video_embed_field.field.inc b/video_embed_field.field.inc
index 3f2b1cc..bea363a 100755
--- a/video_embed_field.field.inc
+++ b/video_embed_field.field.inc
@@ -20,11 +20,31 @@ function video_embed_field_field_info() {
       ),
       'default_widget' => 'video_embed_field_video',
       'default_formatter' => 'video_embed_field',
+      'property_callbacks' => array('video_embed_field_field_property_callback'),
     ),
   );
 }
 
 /**
+ * Property callback for the Entity Metadata framework.
+ */
+function video_embed_field_field_property_callback(&$info, $entity_type, $field, $instance, $field_type) {
+  if (module_exists('entity')) {
+    // Set the property.
+    $field_type['property_type'] = $field['type'];
+
+    // Then apply the default.
+    entity_metadata_field_default_property_callback($info, $entity_type, $field, $instance, $field_type);
+
+    // Finally add in instance specific property info.
+    $name = $field['field_name'];
+    $property = &$info[$entity_type]['bundles'][$instance['bundle']]['properties'][$name];
+    $property['getter callback'] = 'entity_metadata_field_verbatim_get';
+    $property['setter callback'] = 'entity_metadata_field_verbatim_set';
+  }
+}
+
+/**
  * Implements hook_field_instance_settings_form().
  */
 function video_embed_field_field_instance_settings_form($field, $instance) {
