diff --git a/modules/commerce_kickstart/commerce_kickstart_social/commerce_kickstart_social.install b/modules/commerce_kickstart/commerce_kickstart_social/commerce_kickstart_social.install
index 420be8f..04c75a0 100644
--- a/modules/commerce_kickstart/commerce_kickstart_social/commerce_kickstart_social.install
+++ b/modules/commerce_kickstart/commerce_kickstart_social/commerce_kickstart_social.install
@@ -60,5 +60,12 @@ function commerce_kickstart_social_enable() {
  * Rebuild Commerce Kickstart Social to ensure Service Links settings.
  */
 function commerce_kickstart_social_update_7200() {
-  commerce_kickstart_rebuild_feature('commerce_kickstart_social');
+  // This upgrade hook is more so to get uprade tests to pass.
+  $menu = menu_load('menu-social-connection');
+  $links = menu_load_links('menu-social-connection');
+  
+  // If module enabled and menu doesn't exist, or is empty, rebuild.
+  if ($menu == FALSE || empty($links)) {
+    commerce_kickstart_rebuild_feature('commerce_kickstart_social');
+  }
 }