diff --git a/maxlength.module b/maxlength.module
index 47acde2..4593b11 100644
--- a/maxlength.module
+++ b/maxlength.module
@@ -5,7 +5,7 @@
  * Limit the number of characters in textfields and textareas and shows the amount of characters left.
  */
 
-define('MAXLENGTH_DEFAULT_JS_LABEL', 'Content limited to @limit characters, remaining: <strong>@remaining</strong>');
+define('MAXLENGTH_DEFAULT_JS_LABEL', variable_get('maxlength_default_js_label', 'Content limited to @limit characters, remaining: <strong>@remaining</strong>'));
 
 /**
  * Implements hook_help().