diff --git a/commerce_kickstart.install b/commerce_kickstart.install
index 4addf5e..f83aa53 100644
--- a/commerce_kickstart.install
+++ b/commerce_kickstart.install
@@ -275,7 +275,7 @@ function commerce_kickstart_install() {
   variable_set('user_picture_style', 'thumbnail');
 
   // Allow visitor account creation.
-  variable_set('user_register', USER_REGISTER_VISITORS);
+  variable_set('user_register', USER_REGISTER_VISITORS_ADMINISTRATIVE_APPROVAL);
 
   // Create a default vocabulary named "Tags", enabled for the 'article' content type.
   $description = st('Use tags to group articles on similar topics into categories.');