www.zyxware.com is the website of Zyxware Technologies, one of the largest and oldest Drupal companies based out of India. The site was originally built in D5 which was then migrated to D6. The site is very content rich and gets a lot of traffic (Ranked ~16k in India and ~75k globally in Alexa). The site has several marketing features including custom landing pages, custom advertising systems, custom tracking of site funnels using GA variables and events, custom tracking of article effectiveness in driving traffic. The site also has an online store built with Ubercart. The project was to migrate the site from D6 to D7 retaining all the custom features and move to a responsive design.

Zyxware.com
Why Drupal was chosen: 

Being an exclusive Drupal shop, Drupal was the obvious choice for the website of the company. The choice of Drupal is however validated by its ability to manage the large volume of content on the site, the presence of the integrated shopping cart, its ability to create custom marketing features and its ability to create custom admin functionalities. Ease of modifying the marketing features in the site was key to the operations of the company as the website played a primary role in the marketing strategy of the organization.

Describe the project (goals, requirements and outcome): 

Technical specifications

Drupal version: 
Drupal 6.x
Drupal 7.x
Why these modules/theme/distribution were chosen: 

The site required all the modules.

Community contributions: 
Organizations involved: 
Sectors: 
Technology