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By Cool Blue Interactive on
The Challenge
Atlanta based real estate investment trust, Cousins Properties Incorporated, manages and invests in office towers and developments across the Southeast markets. In 2010 Cool Blue had the opportunity to develop and design the Cousins corporate site bringing awareness to the breadth of Cousins' services and direction for contacting the company.
Four years later, Cousins Properties was going in a new direction. They needed an informative site that centered on their expanding core markets and investment properties. Not only was it time for a modern visual design, but also for a system-wide developmental update.
Other Highlights
W3
W3 Awards
Horizon
Silver - Corporate & B2B
Davey
Silver - Corporate Communications
WebAwards
Standard of Excellence - Real Estate
Communicator
Silver - Real Estate
Davey
Silver - Real Estate
W3
SIlver - Real Estate
AMY
Finalist - Brand Awareness
Communicator
Gold - Best Structure and Navigation
Horizon
Bronze - Business to Business
Why Drupal was chosen:
We leveraged Drupal's ability to establish content relationships between Cousins Market areas and Properties. The goal was to redesign the Cousins Properties website with the end-user in mind. The site needed greater usability, responsive deign, and consideration for the mobile end-user, who accounts for nearly 1 out of every 3 site visitors.
Describe the project (goals, requirements and outcome):
"The traffic on our corporate site has gone through the roof since we did the redesign. A lot of that comes down to the fact that Cool Blue Interactive took the time to do the needed research."
The website now utilizes a fully integrated Drupal 7 CMS with cutting edge Responsive Web Design and custom PHP coding. The new design is eye-catching and modern.
Notable new features:
• Video player integration with upload functionality
• Searchable portfolio
• Custom modules
• Automated pulling of news articles from PRNewsWire
• Self-managed news feed through third party integration
• Vertical design for better scrolling
• Additional user levels to grant administrative access
• Enhanced security through SSL Cert
Technical specifications
Drupal version:
Drupal 7.x
Key modules/theme/distribution used:
Why these modules/theme/distribution were chosen:
Administration Dashboard
Provides a dashboard page in the administrative interface for organizing administrative tasks and tracking information within your site.
Backup and Migrate
Backup or migrate the Drupal Database quickly and without unnecessary data.
Cool Blue
Utility module for Drupal site construction and maintenance
Devel
Various blocks, pages, and functions for developers.
Features
Provides feature management for Drupal.
Flex Sllider
Adds a display mode in Fields for FlexSlider
Adds a Views style plugin for FlexSlider
Job Scheduler
Scheduler API
Menu Block
Provides configurable blocks of menu items.
Path auto
Provides a mechanism for modules to automatically generate aliases for the content they manage.
Webform
Enables the creation of forms and questionnaires.
Organizations involved:
Project team:
Bo Simmons, PRESIDENT & FOUNDER
Angie Lane, STUDIO DIRECTOR
David Smallwood, LEAD DEVELOPER
Grady Wring, DRUPAL DEVELOPER
Sectors:
Real Estate
